Businesses worldwide are powered by Sales Analytics, robust solutions used in identifying, modelling, understanding, and predicting sales trends and outcomes while aiding sales management in understanding where salespeople can improve. However, the need for enhanced insights has become evident.

Infometry, an enterprise-grade startup, is backing a mission to revolutionize how companies leverage sales analytic systems for transformative insights. The company seamlessly integrates sales analytics and data systems, consolidating them into a unified stream of robust insights in Sales, Marketing, Finance, and Supply Chain analytics. This consolidated data is readily accessible for consumption by both business users and executives. The delivery mechanism utilizes the Snowflake Data Cloud, presenting the Snowflake Native App on Sales Analytics.

Why do Sales Analytics need reinventing?

Sales analytics may require reinvention for several reasons:

1. Changing Business Landscape:

The business environment is dynamic, with constant changes in consumer behaviour, market trends, and competition. Sales analytics need to adapt to these shifts to provide relevant and actionable insights.

2. Technological Advancements:

The rapid evolution of technology, including artificial intelligence, machine learning, and advanced analytics tools, opens up new possibilities for more sophisticated and real-time sales analytics. Reinventing sales analytics can leverage these technologies for better accuracy and efficiency.

3. Data Overload:

With the increasing volume and variety of data available, traditional sales analytics systems may struggle to handle and process the vast amounts of information. Reinventing these systems can lead to more scalable and efficient solutions capable of handling big data.

4. User-Friendly Interfaces:

Improving the user interface and experience of sales analytics tools can enhance their usability for sales teams and decision-makers. Reinventing sales analytics can involve creating more intuitive interfaces that empower users to derive insights without extensive training.

5. Integration with Other Systems:

Many businesses use a variety of tools and systems for different aspects of their operations. Reinventing sales analytics may involve better integration with other enterprise systems to provide a holistic view of business performance.

6. Focus on Predictive Analytics:

Shifting from retrospective analysis to predictive analytics allows businesses to anticipate future trends and make proactive decisions. Reinventing sales analytics can involve a greater emphasis on predictive modelling and forecasting.

7. Customization and Flexibility:

Businesses have unique needs and metrics that may not be adequately addressed by off-the-shelf analytics solutions. Reinventing sales analytics can involve providing more customization options and flexibility to cater to specific business requirements.

8. Real-Time Insights:

In today’s fast-paced business environment, the ability to access real-time insights is crucial. Reinventing sales analytics can involve developing systems that provide instant and up-to-date information for more agile decision-making.

Transforming Sales Analytics on the Snowflake Native App

The INFOfISCUS Sales Analytics solution stands out as a pre-built, comprehensive analytics tool seamlessly integrated into the Snowflake Marketplace as a native application. Representing a robust addition to the Infometry product suite, the INFOfISCUS Analytics Snowflake App is meticulously designed to empower our customers with profound insights across vital business domains such as Sales, Marketing, Finance, and Supply Chain analytics. This native application amicably interfaces with industry-standard ERPs, CRMs, and forecasting applications, ensuring a seamless and inclusive analytics experience.

What distinguishes the Sales Analytics native application is its capacity to eliminate the necessity for customers to dedicate significant time and resources to design and build an end-to-end data warehouse and visualization platform. Instead, INFOfISCUS enhances efficiency by synchronizing data from Salesforce to Snowflake, computing crucial metrics in near real-time. This streamlined process not only expedites analytics but also furnishes in-depth and comprehensive insights crucial for Sales operations and executive decision-making.

How to Use, Enable, and Implement Snowflake Native App on Sales Analytics?

To utilize, enable, and implement the INFOfISCUS Sales Analytics application, follow these straightforward steps:

1. Visit Snowflake Marketplace:

Go to the Snowflake Marketplace, where you can explore a variety of applications. Locate the INFOfISCUS Sales Analytics application among the offerings.

2. Install the Application:

Once you’ve identified the INFOfISCUS Sales Analytics application, initiate the installation process. This typically involves a few clicks to integrate the application with your Snowflake environment.

3. Check Prerequisites:

Ensure that you meet the prerequisites for using the INFOfISCUS Sales Analytics application. These typically include having a Snowflake paid account and access to the Snowflake Marketplace. Additionally, a basic understanding of Snowflake Native App usage is recommended.

4. Activate the Application:

After installation, activate the INFOfISCUS Sales Analytics application within your Snowflake environment. This may involve configuring settings or providing necessary permissions.

5. Explore Features:

Familiarize yourself with the features and functionalities of the INFOfISCUS Sales Analytics application. Take advantage of its capabilities in key business areas such as Sales, Marketing, Finance, and Supply Chain analytics.

6. Integrate Data Sources:

If required, integrate the application with relevant data sources such as Salesforce, ERPs, CRMs, or forecasting applications. This step ensures that the INFOfISCUS Sales Analytics application can access and analyze the data relevant to your business operations.

7. Train Users (if necessary):

If your team is new to Snowflake Native App usage, provide basic training to ensure efficient utilization of the INFOfISCUS Sales Analytics application. This may include navigating the interface, interpreting analytics results, and leveraging specific features.

8. Monitor and Optimize:

Regularly monitor the performance of the INFOfISCUS Sales Analytics application and optimize its usage based on evolving business needs. This may involve adjusting configurations, updating data sources, or expanding the scope of analytics.

By following these steps, users can seamlessly incorporate and leverage the INFOfISCUS Sales Analytics application, gaining valuable insights into their business operations through the Snowflake Native App.

The post Reinventing Sales Analytics with Infometry & Snowflake Native Application appeared first on My Blog.

Welcome to the next frontier of data analytics with InfoFiscus Sales Analytics! Now featured as a native application in the Snowflake Marketplace, this powerful tool redefines how businesses harness insights. The InfoFiscus Sales Analytics solution is a pre-built, comprehensive analytics tool designed to empower customers by offering robust insights in Sales, Marketing, Finance, and Supply Chain analytics. It seamlessly integrates with industry-standard ERPs, CRMs, and forecasting applications.

Our Sales Analytics native application eliminates the need for customers to invest time and resources in designing and building an end-to-end data warehouse and visualization platform. Instead, InfoFiscus efficiently synchronizes data from Salesforce to Snowflake, computing critical metrics in near real-time. This provides in-depth, detailed, and cognitive analytics, essential for Sales operations and executive decision-making.

Available in Snowflake Marketplace as Snowflake Native App

This integration means users enjoy a seamless experience, leveraging Snowflake’s cutting-edge data warehousing capabilities for enhanced security, scalability, and performance. This is a game-changer, especially for businesses looking to capitalize on their data without the technical overhead. This integration not only complements Snowflake’s capabilities but also streamlines the user experience, ensuring a seamless transition from data ingestion to insightful analytics.

Use Cases and Applications

Many organizations have critical business data trapped in ERP and CRM systems that they want to leverage for deeper analytics. Migrating and consolidating this distributed data into Snowflake allows the application of modern BI and AI across it. However, extracting and transforming the data into the right shape is hard.

InfoFiscus solves this problem by automatically integrating data from sources like ERP and CRM applications into Snowflake. We handle the entire pipeline – securely extracting data, seamlessly loading it into Snowflake, and performing any transforms to have it analytics-ready.

Our smart data platform goes further though. Rather than just moving raw data, we generate intuitive sales, marketing, finance, and supply chain dashboards empowered by embedded AI models. These provide real-time actionable insights for different roles – from executives to frontline teams. 

In effect, we not only solve the complex ETL challenges but also turn enterprise data into decisions through applied analytics. This enables organizations to tap into the potential of their distributed data assets using Snowflake, without needing complex engineering. The time from initiating migration to deriving value is drastically shortened with InfoFiscus.

Infofiscus analytics dashboard provides a visual representation of data, making it easier to understand and interpret complex information. Visualizations, such as charts, graphs, and gauges, help users quickly grasp key insights. Below are sample sales analytics dashboards with the source as a salesforce.

The above dashboard will show charts and graphs for open opportunities which can include open opportunities by stages, open opportunities by probability, etc., and various KPI metrics for opportunities which can include total opportunities amount, Number of customers, and many more. 

The above dashboard will show charts and graphs for Closed opportunities which can include Opportunities available by stages ,Total Number of Opportunities won by country etc. and various KPI metrics for closed opportunities which can include total sales amount, Won/Loss ratio and many more.

Above Dashboard will show charts and graphs for Customers Analysis which can include Number of customers owned by country, type of the customer and values etc. and various KPI metrics for opportunities which can include Marketing qualified lead (MQL), and Sales qualified lead (SQL), and many more.

Enhanced Benefits of InfoFiscus

InfoFiscus offers a suite of benefits designed to streamline your data analytics experience:

1. Simplified Installation and Implementation: Experience a hassle-free setup process, ensuring you’re up and running with minimal effort.

2. Cost-Efficient Data Management: Efficiently ingest data into the Snowflake data warehouse, optimizing your budget without compromising on quality.

3. Ready-to-Use Data Pipelines: Benefit from pre-built pipelines tailored for ERP and CRM applications, facilitating seamless data flow and integration.

4. Comprehensive Data Warehouse Structure: A fully functional data warehouse is at your disposal, complete with distinct landing, staging, and analytics layers for organized data processing.

5. Optimized Dimensional Models and Metrics: Leverage highly refined dimensional models and KPIs, crafted for maximum insight extraction and analysis efficiency.

6. Pre-Built Application Environments: Access a pre-configured application setup encompassing development, QA, and production environments, streamlining your workflow.

7. Customizable Data Transformations: Tailor your data transformations to meet specific business requirements, ensuring a personalized and relevant analytics experience.

8. Innovative and Forward-Thinking Roadmap: Stay ahead of the curve with a roadmap that promises the integration of cross-functional dashboards, AI-driven analytics enhancements, and comprehensive financial planning and analysis tools.

High level Architecture

In today’s data-driven world, organizations are increasingly seeking solutions that enable them to harness the power of their data to gain insights, make informed decisions, and drive business growth. Snowflake Native Apps provide a compelling solution for building and deploying secure, scalable, and performant applications directly within the Snowflake Data Cloud.

InfoFiscus Sales Analytics App deployed with Snowflake Native App framework architecture includes:

1. Ingestion of data from diverse sources like Salesforce, Netsuite, Workday, Marketo, and Hubspot using Rest APIs or JDBC/ODBC drivers

2. Data extraction and transformation done using python makes it more efficient, scalable and extensible with ability to handle large and complex data sets and support of powerful libraries and tools.

3. For computing it uses consumer Snowflake virtual warehouse which is scalable, secure, can run High performance queries and is cost-efficient

4. Historic and incremental data load. It can bring large sets of historic data into Snowflake

5. Support of AI/ML libraries to provide users holistic and insightful analytics experience.

How to use, enable and implement?

Getting started with InfoFiscus is as easy as 1-2-3! Head to the Snowflake Marketplace, find the InfoFiscus Sales Analytics application, and install.

Prerequisite to use the application:

1. Snowflake paid account

2. User/Role should have access to snowflake marketplace and to install application

3. Basic understanding of snowflake native app and how to use it

Link to InfoFiscus Sales Analytics: Click Here

Once you visit the Snowflake listing page in the marketplace, you can check the user guide in the document section. After installing the application, users can go through the readme file, providing step-by-step instructions to use the InfoFiscus sales analytics application.

What’s on the horizon?

The roadmap for InfoFiscus is packed with exciting developments. Upcoming features include deeper integrations with popular CRM & ERP systems (i.e., SAP, ServiceNow, and many more), enhanced AI-driven predictive analytics, and more. These updates promise to elevate the data analytics experience, providing more depth and breadth in insights.

Conclusion

InfoFiscus is more than an analytics application; it’s a strategic partner in your data journey. By choosing InfoFiscus, you’re not just adopting a tool; you’re embracing a future where data is not a challenge but an opportunity. Step into this new era of data analytics with InfoFiscus and turn your data into your most valuable asset. Dive into the Snowflake Marketplace, install InfoFiscus Sales Analytics application, and let the data revolution begin!

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